Over 50% Of Circulating Motorbikes Are High-Class
Over 50% Of Circulating Motorbikes Are High-Class
In 2000-2001, low-cost motorbikes accounted for 80% of total motorbike consumption, but the figure is below 50% now, according to the Ministry of Industry and Trade.
Air Blade manufactured by Honda Vietnam, which was first launched on the market in April, is selling at VND32mil/unit ($2,000), higher than the manufacturer’s suggested retail price at VND28mil. The seller spontaneously raised the selling price because the market is witnessing the so-called ‘scooter fever’.
Honda Vietnam’s representative said that the company had to raise the capacity of its workshop in Vinh Phuc province (2,000 more units will be churned out a month) to meet the increasingly high demand. Now, clients who want to buy a white Air Blade will have to wait 10 days to get deliveries.
Since the beginning of the year, Honda Vietnam has sold 735,700 units of different models, including 40,600 Clicks and 39,800 Air Blades. SYM’s Elizabeth is also selling very well at VND31.5mil ($1,968.75).
Other manufacturers also said that they were running at full capacity in order to have enough scooters to deliver to clients. The demand for scooters has been increasing sharply since big city authorities lifted the ban on motorbike registration.
According to the Ministry of Industry and Trade, in 2000 and 2001, 80% of consumed motorbikes were low-cost ones, while the ratio is below 50% now. The scooter, a luxury kind of motorbike, is now favoured in big cities.
According to the Transport Police Administration under the Ministry of Public Security, the number of scooters registered to be circulated has soared in the last few years. The number of newly registered motorbikes in five big cities, Hanoi, HCM City, Da Nang, Can Tho and Hai Phong, accounts for 54% of the total registered scooters nationwide.
That explains why local motorbike manufacturers are trying to launch new scooter models onto the market, which prove to be redoubtable rivals to imports.
Imported models, including Dylan, Piaggio, PS and Spacy, are also selling very well though they are very expensive with the selling prices of more than $5,000. Moreover, Honda SCR 110 imported from China is also a favourite thanks to the soft price at VND32mil ($2,000).
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